NIOS Class 12 Mass Communication Chapter 25 Introduction to Traditional Media, Solutions to each chapter is provided in the list so that you can easily browse through different chapters NIOS Class 12 Mass Communication Chapter 25 Introduction to Traditional Media and select need one. NIOS Class 12 Mass Communication Chapter 25 Introduction to Traditional Media Question Answers Download PDF. NIOS Study Material of Class 12 Mass Communication Notes Paper 335.
NIOS Class 12 Mass Communication Chapter 25 Introduction to Traditional Media
Also, you can read the NIOS book online in these sections Solutions by Expert Teachers as per National Institute of Open Schooling (NIOS) Book guidelines. These solutions are part of NIOS All Subject Solutions. Here we have given NIOS Class 12 Mass Communication Chapter 25 Introduction to Traditional Media, NIOS Senior Secondary Course Mass Communication Solutions for All Chapters, You can practice these here.
Introduction to Traditional Media
Chapter: 25
TEXT BOOK QUESTIONS WITH ANSWERS
INTEXT QUESTIONS 25.1
1. Define traditional media.
Ans. The non electronic media which work as part of our culture and as vehicles of transmitting tradition from one generation to another generation are called traditional media.
2. Name any three traditional forms that exist today.
(i) ………………………………………………………..
(ii) ……………………………………………………….
(iii) ………………………………………………………
Ans. (i) story telling.
(ii) rangoli.
(iii) puppetry.
(iv) any other.
INTEXT QUESTIONS 25.2
1. Choose the correct options:
(i) Communication is a ………….
(a) Complete process.
(b) Continuous process.
(c) Active process.
(d) Inactive prices.
Ans. (b) Continuous process.
(ii) Which of the following is not a form of traditional media?
(a) Traditional games.
(b) Ballads.
(c) Chat shows.
(d) Puppetry.
Ans. (c) Chat shows.
(iii) What does the term Jan Madhyam mean?
(a) Traditional media.
(b) People’s media.
(c) Print media.
(d) Broadcast media.
Ans. (b) People’s media.
2. List any three old forms of traditional communication.
(i) ……………………………………………………………..
(ii) …………………………………………………………….
(iii) …………………………………………………………….
Ans. (i) nagada used to make announcements.
(ii) patachitra katha.
(iii) nautanki.
(iv) any other
INTEXT QUESTIONS 25.3
1. Choose the correct option:
(i) Traditional media is a …………….. media.
(a)Technological.
(b) Mechanical.
(c) Passive.
(d) Non-technological.
Ans. (b) Mechanical.
(ii) In traditional media your body is your ……………… .
(a) Source.
(b) Power.
(c) Media.
(d) Mind.
Ans. (c) Media.
(iii) Which form of traditional media did Utpal Dut use during the freedom struggle?
(a) Ballad.
(b) Jatra.
(c) Painting.
(d) Puppetry.
Ans. (b) Jatra.
(iv) Ballad singing of Orissa is called …………….. .
(a) Jatra.
(b) Patachitra katha.
(c) Kathputli.
(d) Paala.
Ans. (d) Paala.
TERMINAL QUESTIONS
1. Explain with examples different forms of traditional media.
Ans. Traditional media can be divided into following categories:
- Traditional dance
- Drama
- Painting
- Sculpture
- Song
- Music
- Motifs and symbols
- One of the popular traditional forms of communication is the announcement made by beating a ‘Nagada’ or drum with a stick and used for communicating messages from one village to another through its beats.
- Puppetry is a popular form of traditional media which exists in rural areas of India.
- Patachitra katha refers to stories that have been told through the medium of palm leaf paintings.
- Story telling is another interesting format of traditional media which existed at a time when advanced forms of communication such as the written works did not exist.
- Nautanki is a famous form of folk arts involving a mix of music and dance and popular in northern India.
- Fairs and festivals including social, ritual and ceremonial gatherings created a platform to meet and exchange views among people.
- Folk dances vary from one place to another.
- Traditional paintings, wall paintings, inscriptions, statues and stupas played a vital role in communicating ideas and culture from one generation to another.
- Forms of traditional media also include the horse barn and fence types. When the traditional conventional sounds used to summon animals or give them commands are considered as different modes of communication.
2. Discuss the differences between media and television.
Ans. Differences between traditional media and television
Traditional media
- Non-technological in nature.
- Flexible in nature but culturally rigid.
- Less expensive medium.
- Messages are presented before live audience.
- Reach is limited.
Electronic media
- Technological in nature.
- Flexible but enjoys cultural freedom.
- Expensive medium which needs high monetary investment.
- Reaches out to a large number of people.
3. Describe the use of traditional media in communication.
Ans. Traditional media have been in existence in India for long and have been used as a medium of communication in rural areas. Overs the years, rural masses have been using the folk media for expressing their social, ritual, moral and emotional needs. Traditional media has a crucial role to perform in the process of socio-economic development in India. It helps in convincing and influencing people in a very effective way.
For example during the freedom struggle, folk media played a great role in spreading the message or patriotism. Utpal Dutt who was a popular actor is said to have used ‘Jatra’ a traditional theatre form in Bengal during the freedom struggle.
Paala, a traditional form of ballad singing is used for spreading awareness on various social issues by the government of Orissa.
The Song and Drama Division of the government of India used various forms of traditional media to spread awareness on a number of social issues like AIDS, polio immunization etc.
You all know that during festivals, we exchange sweets, greet each other and decorate our houses. This communicates our friendship and love for others. This is also an example of the traditional form of communication. Today we use modern ways of communication such as the mobile phone and internet to send messages of friendship and greetings. Communication through traditional media thus helps in building good relations.
Very Short Type Questions Answer
1. Name two religious books which are part of traditional media.
Ans. Ramayana and Mahabharata.
2. What is ‘Janapadam”?
Ans. In Andhra Pradesh, ‘Janapadam’ means villagers.
3. How were traditional tools of communication developed?
Ans. Traditional tools of communication are developed from the beliefs, customs, and rituals practised by the people.
4. What is Ramleela?
Ans. Ramleela is a folk play telling the story of lord Rama in traditional style is popular in north India.
5. What is Patachitra Katha?
Ans. Patachitra Katha refers to stories that have been told through the medium of palm leaves.
6. Give two examples of story-telling forms which played a vital role in communicating historical and epic stories.
Ans. Harikatha and Kabigan.
7. What is nautanki?
Ans. Nautanki is a famous form of folk arts involving a mix of music and dance and popular in northern India.
8. What is Jatra?
Ans. It is a traditional theatre form in Bengal.
9. What is Paala?
Ans. It is a traditional form of ballad singing.
Short Type Questions Answer
1. Write a short note of story telling.
Ans. Story telling is another interesting format of traditional media which existed at a time when advanced forms of communication such as the written words did not exist.
For example historical stories of various local heroes who fought battles and participated in the freedom struggle were performed through song and drama. These were not written or documented. Instead they were orally communicated from one house to another or one village to another. They kept the stories alive.
2. What is traditional conventional sounds?
Ans. Forms of traditional media also include the horse barn and fence types. When the traditional conventional sounds used to summon animals or give them commands are considered as different modes of communication.
3. How in traditional media your body is your media?
Ans. In traditional media forms like story telling, theatre, dance, signing etc, your body is you media. You can create messages and communicate without using any form of mass media. You can create your own media.
For example in street theatre, social or political messages are presented before the public with a performance by a group of performers. You do not need any special piece of equipment unlike in television or radio.
4. How is ballad singing act as a traditional medium?
Ans. Ballad singing is a popular form where a single person sings on issues related to the public. It will be very simple to understand. But at the same time, it contains several critical comments about society. Here also, there is no need for instruments, chorus or a stage. A singer with a creative thought and awareness of issues and loud vocal strength can turn himself into a powerful people’s (traditional) medium.
Long Type Questions Answer
1. What do you understand by traditional media?
Ans. So, let us now define traditional media. The non electronic mediums which works as part of our culture and as vehicles of transmitting tradition from one generation to another generation is called traditional media.
Traditional media comes in different forms and is known by different names in different regions of the country. For instance, in Andhra Pradesh, ‘Janapadam’ indicates a village and ‘Janapadulu’ means villagers. The folk are forms of villages on the whole are known as ‘Jaanapada Kalalu’. Similarly Lok Natya or Lok Geet means ‘people’s dance’ or ‘people’s song’s. There are many other forms of folk arts in other states of India. These are used as ‘Jan Madhyamas’ i.e. ‘people’s media’. These forms represent the concerned people by giving a glimpse of their style, speech, music, dance, dress, behaviour, etc.
Traditional media thus represents a form of communication employing vocal, verbal, musical and visual folk art forms, transmitted to a society or group of societies from one generation to another. They are indigenous modes and have served the society as tools/ medium of communication for ages.
Some common examples are Rangoli (the art of making designs using coloured powder), story telling, drama and puppetry.
