Top 10 Free and Paid Online Advertising Course with Certification

Today in this post we are going to discuss top free online Advertising Course. For those who are interested and want to develop their skill in advertising then this post will be very helpful as in this course we are going to discuss some of the leading advertising course. 

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Advertising is becoming very popular nowadays. It is an in-depth study of designing, content, advertising, creation of ads. Advertising networks run from social media to business. So, this post will be very helpful for the one who is looking forward to pursuing Advertising Course.

Best Free Online Advertising Course

1. Create Better Facebook Ads (Udemy)

Udemy’s Facebook Ads Course will help you to learn how to create Facebook Ads in a better way. This course will guide you to create your Facebook Page and your Business Account. You will also learn through this course that how to create Facebook Advertising in the right manner. This course is for the one who wants to learn Facebook Ads. Udemy’s courses are both free and a paid course. You can also enroll into the free course or you can go for the paid course. You will also earn a certification of completion after completing this course. This Course is Udemy Facebook Ads free online course offered by Udemy. Luke. G Dahl is the instructor of this course. He is an Award-Winning author and Financial Advisor.

Course Details:

The course includes the following topics:

• Introduction
• Why choose Facebook Ads?
• The Basics you need to know before creating your first Facebook Ad Campaign
• How does Facebook’s Ad system Operate
• How to get started with on your Facebook Ad Marketing Campaign
• Create your Facebook Page and your Business Account
• Access the Facebook Ads Manager
• Create a Facebook Ad Campaign
• Create an Ad and Run your Campaign
• Monitor your Campaign carefully
• Effective Facebook Advertising Tips and Ideas
• Conclusion

Some of the other Certification Courses offered by Udemy are:

• Affiliate Marketing Certification Course
• Animation Certification Course
• Content Marketing Certification Course
• Digital Marketing Certification Course
• SEO Certification Course
• Email Marketing Certification Course
• Web Design
• Social Media Marketing etc.

Benefits of choosing Udemy:

• Online video Content
• Instructor direct message
• Instructor Question and Answers 
• Certification of Completion

Benefits of choosing this course:

• 54 min of on-demand video
• Free
• Full lifetime access
• Access on mobile and TV

2. Google Ads Course for Beginners (Coursera)

In this Google Ads Course offered by Coursera you will learn how to get started with Google Search Ads and create campaigns to grow your business. This course is a 2-hour long course. This course is a free course. You can enroll it for free. To start with this course, you should have a Google Account. If you don’t have, you need to create one to complete the content. This course is a Free Guided Project, where you will be guided by your instructor Ishita Sinha. So, without any further delay enroll into this free project now and learn about Google Ads. As this course is short and 2-hour long course you will not be provided any certification. But the project is quite helpful for the one looking forward to learn and develop their skills toward Google Ads.

Course Details:

 In this short project you will learn:

• Introduction
• Log In to Google Ads
• Set up the first Campaign
• Create Campaign Structure
• Ad Group Set up and Keyword Research
• Create Ads
• Google Ads Dashboard
• Tools and Settings
• Campaign Optimization

Some of the Certification Course provided by Coursera are:

• Google Data Analytics Certification Course
• Google Digital Marketing & E-commerce Certification Course
• Organic Marketing Certification Course
• Google It Support Certification Course
• Digital Advertising Strategy Specialization Certification Course

Benefits of choosing Coursera:

• Online learning platform
• Both technical and non-technical courses are offered
• Affordable courses and degrees
• Multiple free courses are available
• Offline courses are also available
• Certification of completion

Benefits of choosing this course:

• Free
• Short (2 hours)
• Beneficial for Beginners

3. Digital Advertising Strategy Specialization (Coursera)

This Specialization Course of Digital Advertising will help you to develop your skill on Digital Advertising for small business. This specialization course is very useful for students, they will learn how to generate and create Ad campaigns on small budgets. This Coursera Specialization is a course which helps you to master your skill. This course is an online course. You can enroll into this course for free.

This course is offered by the University of Colorado Boulder. The approximate to complete this course is 5 months (2 hours/week). Chris J. Vargo and Harsha Gangadharbatla is the instructor of this course. After completing the course, you will also earn the Google Ads Search Certification, which you can share to your LinkedIn profile, resume, CVs, or other documents. Coursera offers both free and paid courses. So, it is up to you which one you want to choose free or paid, but both will provide you with sufficient knowledge. If you enroll into this specialization course you will be able to understand the major advertising platforms for eg; display, video, audio, sponsored, social media, and many more.

Course Details:

There are 4 courses in this specialization course

• Course 1 – Introduction to the Digital Advertising Landscape
• Course 2 – Search Advertising
• Course 3 – Social Media Advertising
• Course 4 – Native Advertising

Benefits of choosing this course:

• 100 % Online
• Flexible Schedule
• Beginner Level
• Self-Paced Learning Option
• Course Videos and Readings
• Practice Quizzes
• Assignments
• Shareable Certificate

4. Digital Advertising Certification Course: How to Develop a Winning Online Advertising Strategy (HubSpot)

HubSpot Academy is a free online learning platform. They have various popular free courses. In this Free Certification Course offered by HubSpot you will learn to develop an online advertising strategy. In this certification course you will learn everything you need to know to create an advertising strategy such as journey based advertising, building, and targeting strategies, paid search, social media advertising, programmatic, reporting and more. This course is for the one who are interested and want to develop their skills in digital advertising. This course is a free certification course, you will earn a certification after completing the course. Create a HubSpot Academy account and enroll into the course now. Creating HubSpot Academy account is 100% free, you did not need to pay any amount to sign in. Corey Braccialini, Davis Mastin, Brandon Sanders, Dayne Topkin and Jorie Munroe are the instructors.

Course Details:

The course includes 10 lessons, 34 videos, 10 quizzes and the following course curriculum:

• Setting the Foundation for Digital Advertising Strategy (2 videos/10 minutes/Instructor – Corey Braccialini)
• Getting Started with Journey Based Advertising (3 videos/17 minutes/Instructor – Davis Mastin)
• How to Strategize and Plan your Paid Media Campaigns (5 videos/26 minutes/Instructor – Corey Braccialini)
• How to use Targeted Advertising (4 videos/15 minutes/ Instructor – Brandon Sanders)
• Mastering the Art of Ad Copy, Creative, and Conversion (3 videos/ 24 minutes/ Instructor – Dayne Topkin)
• Introduction to Social Media Advertising (3 videos/19 minutes/Instructor – Corey Braccialini)
• Introduction to Paid Search Advertising (4 videos/15 minutes/Instructor – Corey Braccialini)
• Advanced Google Ads Strategies (2 videos/10 minutes/ Instructor – Jorie Munroe)
• What is Programmatic Advertising and How Does it Work? (3 videos/12 minutes/ Instructor – Corey Braccialini)
• How to Monitor and Report on Ad Performance (4 videos/30 minutes/ Instructor – Corey Braccialini)

Some of the other Certification Courses are:  

• Inbound Marketing Optimization
• Inbound Marketing
• Content Marketing
• Digital Marketing
• Social Media Marketing
• Email Marketing
• Email Marketing
• YouTube Marketing Courses
• SEO Marketing etc.

Benefits of choosing HubSpot:

• Free Education Content with Certification
• Its online training is free so anyone from anywhere can enroll the courses
• It offers multiple courses with various benefits
• Certification of Completion

Benefits of choosing this course:

• Free
• Its Personalized
• Certification of Completion

5. Ads Training: Fundamentals of Digital Advertising Course by HubSpot

In this course you will be taught to use digital ads, to create effective digital Ads that will achieve your advertising goals. This course is offered by HubSpot which is one of the leading online platforms which offers various free courses. This course is also a free course offered by HubSpot. This course is very useful for students, job seekers and social media marketers. Enroll into this course and learn What Digital Advertising is and how to do it? Corey Braccialini, Davis Mastin, Faylis Matos is the instructors of this course.

Course Details:

The course includes 5 lessons, 18 videos, 4 quizzes and following curriculum

• Getting Started with Journey Based Advertising (3 videos/17 minutes/Instructor – Davis Mastin)
• Understanding Digital Advertising (3 videos/16 minutes/Instructor – Corey Braccialini)
• Introduction to Social Media Advertising (3 videos/19 minutes/ Instructor – Corey Braccialini)
• Introduction to Paid Search Advertising (4 videos, 15 minutes/ Instructor – Corey Braccialini)
• A Digital Advertising Success Story from Texada Software (4 videos/20 minutes/Instructor – Faylis Matos)

Benefits of choosing this course:

• Free
• Personalized
• Flexible Classes
• It is Global

6. Facebook Ads Training Course: How to Build Great Ads & Audiences by HubSpot

In this course you will learn about Facebook Ads Training, how to build great Ads, generating leads on Facebook, crafting a Strategy, Designing Ad Campaigns, Running Ads on just a dollar a day and many more. You will also be taught by the experts how to grow your business through Facebook Ads, learn how to measure their success. This Course is a 100% free online course, you are not asked to pay any amount of money. Mari Smith, Amanda Bond and Dennis Yu is the instructors of this course who will guide you in Facebook Ads Training Course. This course is a short course so you are not provided any certification. This course is very helpful for Social Media marketers, Marketing Managers, as well as students who are interested in Facebook Ads Training Course.

Course Details:

 The Course includes 3 lessons, 15 videos, 2 quizzes and the following curriculum

• Facebook Lead Gen Tutorial (4 videos/24 minutes/Instructor – Mari Smith)
• Getting Started with Facebook Ads: Your First Steps to Success (6 videos/24 minutes/Instructor – Amanda Bond)
• The Dollar-a-Day Facebook Ads Strategy (5 videos/36 minutes/Instructor – Dennis Yu)

Benefits of choosing this course:

• On demand Video Content
• Free
• Short
• Personalized

7. How to Build Paid Media Strategy by HubSpot

Paid Media is a method to promote content through display ads, video ads, etc. This course is designed to educate with digital advertising Knowledge to how to effectively build paid media advertising strategy. This course is also a free and short course where you will be taught by the experts. In this course you will learn how to make your paid media as efficient as possible. This course is a 100% free course and one of the best paid media advertising courses. If you are interested you can enroll into this free paid media course. This course is very much useful for Aspiring Marketers who want to develop their skills in marketing as well as Marketing managers and Directors. Cory Braccialini is the instructor of this course.

Course Details:

The Course includes 5 lessons, 14 videos, 1 quiz and the following curriculum

• Fundamentals of Paid Media (2 videos/9 minutes)
• Building a Paid Media Plan (3 videos/14 minutes)
• Maximizing your Media Buying Budget (3 videos/15 minutes)
• Using Reporting to Optimize your Paid Media (3 videos/12 minutes)

Benefits of choosing this course:

• 100% free
• Flexible
• Personalized
• On-demand Videos

8. Fundamentals of Social Media Advertising (Coursera)

Fundamentals of Social Media Advertising provided by Coursera is a free online course. This course guides you on how to start advertising on platforms like Facebook, Instagram, YouTube, etc. This course is designed to help you know how to create your first social media Ad. This course will help you know how to invest in paid advertising on social media, how to create social media Ads, and how to use Instagram stories Ads effectively to connect with customers. This course is a free course and you will also earn a certification after completing the course, but for the certification, you will have to pay a little amount of money. Daniel Kob is the instructor of this course who will guide you and teach you Fundamentals of Social Media Advertising.

Course Details:

The Course includes the following topics

• Introduction to Social Media Advertising
• Creating Effective Ads on Social media
• Data, Privacy and Policies on social media
• Getting Started with Advertising on Facebook and Instagram
• Create a Creative Brief for your social media Ad.

Benefits of choosing this course:

• Free Online Course
• Beginner Level
• Certification
• Full lifetime Access

9. Advertising with Meta by Coursera

This course is provided by Coursera is a free online course. This course will help you to establish yourself as an expert in Meta Ads Manger. This course is very helpful for the one who wants to learn to how to use Meta Ads Manager to create, manage, and optimize campaigns on Facebook and Instagram. This course will teach you to create and manage Ads on Facebook and Instagram. Those who are interested they can enroll into this course for free. Learners must have their Facebook account and Instagram account to start with the course. The duration of this course is 5 weeks long. You will also earn a paid certification after completing the full course. Daniel Kob is the instructor of this course.

Course Details:

The Course includes the following syllabus

• First Steps in Ads Manager
• Determine your Campaign objective and Budget
• Select your Audience, Platforms and Schedule
• Create your Ads and Evaluate your Campaign Results
• Build your own Campaign in Ads Manager

Benefits of choosing this course:

• Free Online Course
• Beginner Level
• Certification of Completion

10. Facebook Blueprint Free Online Training for Advertising

Facebook Blueprint is a Facebook marketing platform where one can discover online courses, training, and certification. Facebook Blueprint offers free online course by Facebook. By taking courses through Facebook Blueprint all professionals and students can be benefited. There are various advertising courses offered by Facebook Blueprint such as Facebook Advertising Tools, Five steps to create a Facebook Ad from your Page, Tips for visually amazing Ads, How Instagram Ads can help your business, How to create Ads on Instagram with the promote feature, How to set the budget for your Facebook Ad, Creative options for Facebook Ads, Three Key elements of a Facebook Ad, How to set up your Ads Manager account, Tips for writing great Facebook Ad copy. All these courses are free and provided by Facebook. After completing the course, you will also earn Facebook certification.

Course Details:

• Facebook Advertising Course will teach you how to advertise from Facebook page, how to boost a post to turn it into an ad. 
• Create Compelling Ad Visuals will teach you to create best imagery for Ads, create high-quality videos
• Instagram Business Ads will prepare you to use free Instagram tools and to create Instagram business account
• How to use Meta Ads Manager to set a budget and a schedule. This course will teach you how to set a budget for your ads, Set a schedule for your campaigns
• Creative options for Facebook Ads, choose the best ad format will prepare you to select an ad format that aligns with an ad objective and placement
• Three Key elements of a Facebook Ad Course will hep you to learn how to create or set up your ad creativity that will inspire people to act
• Get started with Meta Ads Manger. In this course you will learn how to set up and advertise with a Meta Ads Manager account.
• Tips for writing great Facebook Ad copy. In this training course learn how to write creative, clear, and great copy of ads. 

All these courses are provided by Facebook Blueprint and if you enroll into this course, you will also earn a Facebook Certification.

Some of the other Facebook Blueprint Certification Courses are: 

• Facebook Certified Digital Marketing Associate
• Facebook Certified Marketing Science Professional
• Facebook Certified Creative Strategy Professional
• Facebook Certified Media Buying Professional
• Facebook Certified Marketing Developer
• Facebook Certified Advertising API Developer
• Facebook Certified Community Manager

Benefits of choosing Blueprint courses:

• It is a 100 % free online platform
• Short and effective lessons which helps to grow your knowledge
• Suitable for beginners
• Includes visuals that aid the learning process

Benefits of choosing Blueprint Advertising Courses:

• Free Online Course
• Certification of Completion
• You will learn to create ads, create high quality videos, you how to advertise from Facebook page and many more
• Full lifetime Access
• You will build your marketing skills across Facebook, Instagram, WhatsApp etc.

FAQs

1. What do you mean by Advertising?

Ans: Advertising is an in-depth study of designing, contents, advertising, creating of ads. Advertising networks runs from social media to business. There are many forms of advertisements such as Radio, TV, newspaper, social media etc.

2. What are the benefits of Advertising?

Ans: Some of the benefits of Advertising are:

• Increase in Sales
• Introducing a New Product
• Attracting Customers
• Educate the Customers
• Products Awareness

3. Name some of the best Online Advertising Courses.

Ans: There are many advertising courses, but some of the best advertising courses are as follows:

• Google Ads Course for Beginners (Coursera)
• Create Better Facebook Ads (Udemy)
• Facebook Ads Training Course: How to Build Great Ads & Audiences by HubSpot
• Facebook Blueprint Free Advertising Courses etc.

4. Which are the best platforms to advertise online?

Answer: If you want to advertise online, there are various places its up to your choice where you want to advertise. Some of the best places to advertise online are:

• Facebook
• YouTube
• Instagram
• Google
• Individual Websites etc.

5. Is Free Online Advertising Courses Worth it?

Ans: Yes, if you want to learn about the basics of advertising, creating of ads, design, how to create high quality videos, how to advertise on an online platform such as Instagram, Facebook etc, and how to create a business account then you can definitely go with the online free courses, which will help you to develop your skills in advertising. 

6. How to learn advertise on my own?

Ans: You can also learn advertise on your own but for that you must

• Read digital marketing books
• Start creating your own blog
• You can watch videos on YouTube
• Create your own advertisements in online platforms like Instagram, Facebook etc.

Dev Kirtonia

Hi, I’m Dev Kirtonia, Founder & CEO of Dev Library. A website that provides all SCERT, NCERT 3 to 12, and BA, B.com, B.Sc, and Computer Science with Post Graduate Notes & Suggestions, Novel, eBooks, Biography, Quotes, Study Materials, and more.