Top 10 Free Content Marketing Courses & Certification online

Content Marketing Courses & Certification Online – Unlike Digital Marketing, Content writing is also one of the marketing courses, without which one can not become a successful digital marketer.

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Content Marketing has brought a lot of benefits for businesses. Content marketing helps marketers to become expert in the field of marketing and helps them to know why marketers should opt for Content Marketing. There are multiple benefits of Content Marketing, it helps you to grow a cordial relationship with the audience, trains you to improve your communication skills, and many more. In this blog, we will discuss some of the top 10 content marketing courses available online and free.

Content Marketing Courses & Certification

Content Marketing Courses

1. Hubspot Content Marketing Course

Hubspot Content Marketing Course

Hubspot Academy is a free online learning center. They have a popular free course. There are hundreds of free lessons, training, and courses in content marketing, digital marketing advertising, sales, design, and many more. The course has a total of 12 separate lessons including “Content Marketing Understanding.” If you complete the crash course you will receive a certification. 

The courses help people to know about content marketing who are brand new to the world of content marketing. It helps you to upskill your knowledge of content marketing.

NameHubspot Academy
FoundedJune 2006
FoundersCmbridge, Massachusetts, U.S.
TypePrivate
HeadquartersCambridge, Massachusetts, U.S.
Websitewww.hubspot.com
Linkhttps://academy.hubspot.com/courses/content-marketing

The course covers the following topics:

  • The Power of Storytelling
  • Planning a Long-term Content Strategy
  • How to Effectively Promote Content
  • Measuring and Analyzing Content
  • Generation of Content ideas
  • How to create a successful Video Marketing Strategy
  • Extending the value of your content
  • Building Content Creation Framework etc.

Certification Courses:  

  • Inbound Marketing Optimization
  • Inbound Marketing
  • Content Marketing
  • Digital Marketing
  • Social Media Marketing
  • Email Marketing
  • Youtube Marketing Courses
  • SEO Marketing etc.

Six benefits of choosing Hubspot Academy courses:

  • It is a free educational content with Certification
  • It provides free Sales and Marketing Courses/Lessons
  • Its online training is free so anyone from anywhere can enroll in the courses
  • It offers multiple courses with various benefits
  • Hubspot allows everyone to receive high-quality education from anywhere 
  • It provides a Certificate of Completion                  

2. Udemy – Content Marketing Certification

Udemy – Content Marketing Certification

Udemy is a free online course that uplifts you to grow professionally and personally. It is an online video course where you can learn about various topics related to marketing and many more. You can also install the app Udemy for online video courses & classes. It was founded in May 2010 by Eren Bali, Gagan Biyani and Oktay Caglar. Start learning today with Udemy and advance your career. 

NameUdemy
FoundedMay 2010
FounderEren Bali, Gagan Biyani and Oktay Caglar.
TypePublic
HeadquartersSan Francisco
IndustriesE-learning Providers
Websitehttps://www.udemy.com
Linkhttps://www.udemy.com/topic/content-marketing
Specialitiese-learning, education, skills, technology, internet, marketplace, and online learning

The course covers the following topics:

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  • Content Marketing Essentials
  • SEO Content
  • Content Promotion
  • Email Marketing
  • Generating Content Ideas
  • Types of Content
  • Web Design 
  • Content Formats and Repurposing etc.

Certification Courses:

Six benefits of choosing Udemy courses:

  • Udemy offers both free and paid courses
  • A wide range of languages available
  • Udemy courses are quite affordable
  • It offers multiple free courses
  • Udemy will grant you lifetime access
  • Certification of completion

3. SkillShare – Content Marketing Course

SkillShare - Content Marketing Course

SkillShare is a website with thousands of classes and creative courses. It is an online learning platform. Anyone from anywhere can join the courses. It is free of cost and millions of people can come together and join and take their step on a creative journey. SkillShare organizes multiple courses like advertising, business, design, marketing, photography, etc. It is an online learning course with thousands of benefits. There are classes that will provide you with detailed marketing courses. You can also install the app SkillShare. It was founded in the year 2010. Matt Cooper is the CEO of SkillShare. Michael Karnjanaprakorn Malcolm Ong is the founder of SkillShare.

NameSkillShare
Founded2010
FounderMichael Karnjanaprakorn Malcolm Ong
CEOMatt Cooper
TypePrivate
HeadquartersNew York City
IndustriesE-learning Providers
Websitehttps://www.skillshare.com
Linkhttps://www.skillshare.com/browse/writing

The course covers the following topics:

  • Content Marketing
  • How to write Headlines
  • Advertising
  • Design
  • Marketing etc.

Certification Courses:

  • Digital Marketing with Google Ads
  • Content Marketing
  • SEO Optimization
  • Social Media Marketing and Management
  • Facebook Instagram Ads for Beginners etc.

Six benefits of choosing SkillShare courses:

  • It offers you a great advantage to learn a wide variety of topics online from expert teachers
  • It is an online course that offers multiple free courses
  • It’s completely free to get started
  • The Quality of the classes and the learning experience are quite good
  • You can learn nearly any topic on SkillShare
  • It allows users or learners to improve their required skills

4. Google Digital GarageContent Marketing Course

Google Digital Garage - Content Marketing Course

Learn online marketing courses free of charge with Google Digital Garage. GDG is a free online learning center with certification. It offers classes online only. This platform helps you to learn digital skills, completely for free. It was created by Google in 2015 as a non-profit program designed to help people upskill their knowledge in digital skills. It offers free training, courses, and certifications through an online learning platform. There are twenty-six courses to develop your knowledge.

NameGoogle Digital Garage
Founded2015
FounderGoogle
TypePrivate
IndustriesE-learning Providers
Websitehttps://learndigital.withgoogle.com’digital garage/course/content-marketing
Linkhttps://learndigital.withgoogle.com’digital garage/course/content-marketing

   The course covers the following topics:

  • Content Marketing courses
  • Get noticed with social media 
  • Make the most of the video
  • Content promoting
  • Get started with content marketing

Certification Courses:

  • Fundamentals of Digital Marketing 
  • SEO
  • Online advertising
  • Promote a business with content
  • Basics of code
  • How to increase productivity at work
  • Basic machine learning etc.

Six benefits of choosing Google Digital Garage courses:

  • It’s an online platform
  • It is free of cost; you can sign up for this course using your Google account 
  • Its duration is 3 hours
  • It has many advantages
  • It helps you to learn various digital skills completely free
  • After you complete your course, you will get a certificate

5. Coursera – The Strategy of Content Marketing

Coursera – The Strategy of Content Marketing

Coursera is an online platform that accesses online courses and degrees from world-class universities and companies. Coursera offers free Content Marketing courses developed by the University of California. It provides detailed content marketing lessons. Learn with Coursera from experts without any limits. Download the Coursera App from the Google Play Store and keep on learning. Coursera was founded in 2012 by Stanford University computer science professors Andrew Ng and Daphna Koller. It offers online courses, certifications, and degrees in a variety of subjects. 

NameCoursera
Founded2012
FounderAndrew Ng and Daphna Koller
TypePublic Company
HeadquartersMountain View, CA
IndustriesE-learning Providers
Websitehttps://www.coursera.org/jobs
Linkhttps://www.coursera.org/learn/content-marketing
Education, Technology, Marketing, and InternetEducation, Technology, Marketing, and the Internet

The course covers the following topics:

  • Content Marketing Ecosystem
  • Crafting a Content Marketing Strategy
  • The Strategic Types of Content 
  • Managing your Content
  • Meta Social Media Marketing
  • Content Strategy for Professionals

Certification Courses:

  • Google Data Analytics
  • Google Digital Marketing & E-commerce
  • Organic Marketing
  • Google It Support
  • Data Sciences etc

Six benefits of choosing Coursera courses:

  • It is one of the prestigious online platforms for learning multiple courses
  • You can learn from the top colleges and universities like Stanford University, Imperial College, etc.
  • Affordable courses and degrees
  • Multiple free courses are available
  • Offline courses are also available
  • Certificates are well worth the effort

6. Content Marketing and Certification – eMarketing Institute

Content Marketing and Certification – eMarketing Institute

eMarketing Institute is an online course that enables anyone to take their online course by simply signing up with an account. eMarketing Institute is one of the best institutes for content marketing courses you will find for free. You will get free eBooks and Certifications here. It gives everyone a chance to get certified. eMarketing was founded in the year 2014 in Copenhagen, Denmark by Thomas Jaskov. 

NameeMarketing Institute
Founded2014
FounderThomas Jaskov.
TypeEducational
HeadquartersVirum, Capital Region
IndustriesE-learning Providers
Websitehttps://www.emarketinginstitute.org
Emailsupport@emarketinginstitute.org
Linkhttps://www.emarketinginstitute,org/free-courses/content-marketing-certification-course/
SpecialitiesOnline Marketing Certifications, Free Education, Online Marketing, SEO Certification, Web Analytics Certification, Search Engine Marketing Certification, Digital Marketing Courses, Content Marketing Courses, SEO Courses, and Free SEO Courses

The course covers the following topics:

  • Content Marketing Courses
  • Basics of Content Marketing
  • Types of Content
  • Content Creation
  • Content Optimization
  • Content Marketing Strategy
  • Content Marketing Metrics to Monitor
  • Content Management
  • Content Marketing and Online Marketing etc.

Certification Courses:

  • Digital Marketing Courses
  • SEO Optimization
  • Search Engine Marketing Courses and Certification
  • Social Media Marketing
  • Web Analytics Course and Certification
  • E-commerce Course 
  • Email Marketing
  • Content Marketing Course etc.

Six benefits of choosing eMarketing Institute Courses:

  • eMarketing is an online course that enables anyone to take their online course by simply signing in with an account
  • You will get free eBooks and Certifications here
  • Multiple Courses are available
  • Free Marketing Courses
  • Affordable and good career preparation
  • Flexible class hours

7. Content Marketing Toolkit Course by SEMRUSH

Content Marketing Toolkit Course by SEMRUSH

SEMRUSH Content Marketing Platform is an online platform. SEMRUSH Academy offers a number of free courses for everyone. It provides a Content Marketing Course, which covers topics like Content Analysis and Optimization, Content Research and Ideation, Content Distribution, Content Performance and Management. With these courses, you will learn how to find new content ideas and many more. It’s free of cost and comes with a content marketing certification. Its duration is 3 hours. SEMRUSH was founded in the year 2008, founded by Oleg Shchegolev, and Dmitri Melnikov.

NameSEMRUSH Academy
Founded2008
FounderOleg Shchegolev, Dmitri Melnikov.
TypePublic
HeadquartersBoston, Massachusetts, USA
IndustriesSpecialties
Websitehttps://www.semrush.com 
SpecialitiesSE Analysis, Internet Marketing, Competitive Analysis, SEO/SEM, Content Analysis etc.

     The course covers the following topics:

  • Content Analysis and Optimization
  • Content Research and Ideation
  • Content Distribution
  • Content Analysis
  • Content Performance and Management

Certification Courses:

  • Advance Content Marketing
  • SEO/SEM Courses
  • Digital Marketing Courses
  • Online Marketing etc.

Six benefits of choosing SEMRUSH Academy courses:

  • It offers several courses
  • It’s an online platform
  • SEMRUSH Academy offers a number of free courses for everyone.
  • Its courses are excellent courses with certification
  • It is an outstanding tool for SEO Optimization
  • Anyone from anywhere can join the courses they only need a laptop, Desktop, or a smartphone.

8. LinkedIn Learning – Content Marketing Foundation

Linkedin Learning – Content Marketing Foundation

LinkedIn Learning offers a content marketing online course for beginners. It explains clearly about content marketing. It is one of the best online platforms to learn about marketing and grow your skills in content marketing. It covers various courses. Some of the topics include Defining Content Marketing, creating your Content, promoting your Content, measuring your Content, and many more. Its duration is 2 hours. In these 2 hours, you can learn a lot about content marketing with a certificate of completion. It was founded in 1995 by Lynda Weinman and Bruce Heavin. It was founded as Lynda.com before being acquired by LinkedIn in 2015. It is an American online learning provider.

NameLinkedIn Learning
Founded1995, 2015
FoundersLynda Weinman, Bruce Heavin.
TypeSubsidiary
HeadquartersCarpinteria
IndustriesE-learning Providers
OwnerMicrosoft
Websitewww.linkedin.com/learning/ www.lynda.com

The course covers the following topics:

  • Content Marketing
  • Creating a Foundation for Content Marketing
  • Creating your Content Plan
  • Creating your Content
  • Promoting your Content
  • Measuring your Content 

Certification Courses:

  • Web Development
  • SEO
  • Marketing Tools: Digital Marketing
  • Online Marketing
  • Social Media etc.

Six benefits of choosing LinkedIn courses:

  • Free Trial
  • Certificate Completion
  • It’s an online platform
  • Multiple Languages are available
  • Anyone from anywhere can learn the courses
  • 100 % job guarantee

9. Great Learning – Content Marketing Courses

Great Learning - Content Marketing Courses

Great Learning is a free online learning course with Certifications. It is one of top India’s professional learning companies. It enables everyone to pursue the course online. It is one of India’s providers of online courses and higher education. It was founded in the year 2013 by Lakhamraju and Hari Krishnan Nair.

NameGreat Learning
Founded2013
FounderSpecialties
HeadquartersBengaluru, Karnataka
TypePrivate
IndustriesE-learning Providers
Websitehttps://www.mygreatlearning.com
SpecialtiesContent Marketing, E=learning, Online Education, Higher Education

The course covers the following topics:

  • Content Marketing Strategy
  • Tools for Content Marketing
  • Content Marketing Strategy
  • Content Editing
  • SEO Content
  • Measuring your Content

Certification Courses:

  • Content Marketing Basics
  • Introduction to Digital Marketing
  • SEO Marketing
  • Search Engine Marketing
  • How to start Blogging

Six benefits for choosing Great Learning Courses:

  • Great Learning offers online programs
  • You can learn from home
  • It offers multiple courses both online and offline
  • Great Learning offers the ideal job placement
  • It offers high-quality courses
  • It also offers various free courses

10. Future Learn – Content Marketing Course

Future Learn - Content Marketing Course

Future Learn is a learning platform. It is an online learning platform with various courses from the world’s leading universities. It was founded in the year 2012 by Simon Nelson owned by The Open University and Seek Ltd.  

NameFuture Learn
Founded2012
FounderSimon Nelson
HeadquartersLondon
TypePrivate
IndustriesE-learning Providers
Websitehttps://www.futurelearn.com
SpecialitiesOnline Education, Social Learning, Online Learning, Lifelong Learning etc

The course covers the following topics:

  • Introduction to Content Marketing
  • Storytelling: Building your brand
  • Content Marketing Strategy

Various courses on Content Marketing are offered along with other courses such as email marketing, SEO Analysis, Digital Marketing, etc.

Certification Courses:

  • Digital Marketing
  • Social Media Marketing
  • Web Analytics
  • SEO Optimization etc.

Six benefits of choosing Future Learn:

  • It is an online learning platform
  • It offers multiple courses
  • You can get unlimited access to short courses
  • It is a flexible way to learn on this platform
  • You can learn at your own place
  • It saves both time and money

FAQs

  1. What is Content Marketing?

Ans: Content Marketing is a marketing course that helps you to build a cordial relationship with your audience. 

  1. Is Content Marketing a good career option?

Ans: Yes, Content Marketing is a good career option with great benefits.

  1. What are the various Content Marketing courses?

Ans: There are various content marketing courses available. Some of them are mentioned above you can go through it. 

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